Highlight Your Natural Beauty

WITH SAFE, CLEAN & GENTLE BEAUTY PRODUCTS

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"In the Nordic countries we live and breathe for minimalism. We embrace ourselves with only essential things and we believe that we get more out of less.

At Nilens Jord we are driven by the same philosophy. We are drawn by the notion of purity in all its simplicity, and that beauty should emphasize your natural look - not hide it."

  • Bestsellers

    Body lotion

    418
     33,52 Add to basket
  • Bestsellers

    Extension Mascara

    778
     23,56 Add to basket
  • Face

    Face Cream Anti Age

    460
     47,11 Add to basket
  • Cream

    Hand Soap & Hand Lotion

    4000
     20,06 Add to basket
  • Intense Care

    Intense repair

    477
     17,36 Add to basket
  • Makeup

    Lash Definition Mascara

    787
     22,21 Add to basket
  • Face

    Mineral Foundation Loose - Caramel

    518
     36,34 Add to basket
  • Face

    Mineral Foundation Loose - Ivory

    516
     36,34 Add to basket
  • Face

    Mineral Foundation Loose - Oak

    515
     36,34 Add to basket
  • Face

    Mineral Foundation Loose - Pecan

    517
     36,34 Add to basket
  • Bestsellers

    Repair Balm

    474
     17,36 Add to basket
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Our

Favorites

"Inspired by Nordic minimalism, we use only the most essential ingredients to create our Pure Nordic Rituals. This gives you the freedom to unfold your natural beauty."

  • Bestsellers

    Baked Mineral Eyeshadow - Sand

    6102
     37,02 Add to basket
  • Bestsellers

    Body lotion

    418
     33,52 Add to basket
  • Makeup

    Brown Volume Mascara

    789
     21,40 Add to basket
  • Hands & Hand Sanitiser
    New In

    Disinfection Hand Gel

    389
     3,90 Add to basket
  • Hands & Hand Sanitiser
    New In

    Disinfection Hand Gel

    390
     10,63 Add to basket
  • Bestsellers

    Extension Mascara

    778
     23,56 Add to basket
  • Face

    Face Cream Anti Age

    465
     47,11 Add to basket
  • Face

    Lip Scrub

    955
     13,33 Add to basket
  • Bestsellers

    Lipstick Sheer - Nude

    797
     22,21 Add to basket
  • Face

    Liquid Concealer - Coco

    437
     21,40 Add to basket
  • Face

    Mineral Foundation Compact - Beige

    584
     39,71 Add to basket
  • Face

    Mineral Powder - Calico

    553
     35,67 Add to basket
  • Bestsellers

    Mono Eyeshadow - Matt Taupe

    603
     19,52 Add to basket
  • Bestsellers

    PURE COLLECTION - Bronzer Brush

    187
     23,56 Add to basket
  • Face

    Pure Collection - Kabuki Brush

    180
     25,58 Add to basket
  • Bestsellers

    Repair Balm

    474
     17,36 Add to basket
  • Face

    Second Skin Serum Foundation - Natural

    545
     38,90 Add to basket
  • Face

    Tinted Day Cream - Noon

    430
     20,86 Add to basket
  • Bestsellers

    Volume Mascara

    788
     20,86 Add to basket
  • Bestsellers

    Shampoo

    1101
     20,06 Add to basket
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THE VERY BEST FOR YOU & YOUR BODY

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Explore Our Series

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Brushes

Skincare

Sun

Hair Care

Baked Minerals

UNCOMPROMISING QUALITY

Ingredients we care for

Our mission is to develop allergicertified products of the highest quality that cares for your skin. We only use the most skin-friendly ingredients so you can feel safe.

Our opinion is that ingredients must have a clear purpose, which is why all products by Nilens Jord contains no parabens, essential oils and perfume. With this very approach, we have strengthened and enriched women in the Nordic countries since 1982.

Our range includes a wide range of products within:

  • Makeup
  • Makeup brushes
  • Skincare
  • Hair Care
  • Sunscreen
Read more about our manifesto

Sustainability

Nilens Jord takes responsibility for reducing the impact on the environment and protecting the planet's resources - our work on sustainability is constantly evolving.

Read more about our work on sustainability here
PURE NORDIC RITUALS

Our Philosophy

We create beauty rituals for everyone. From morning to evening and from makeup to skincare. We only use ingredients with a clear purpose – without parabens, without essential oils and without perfume. We develop products that meet our own high standards so that you and your skin can feel free.

Nilens Jord - Pure Nordic Rituals.

Explore our philosophy
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